Hulu, owned by Disney, will stream the gay dating reality shows ‘I Kissed a Boy!’ and its spinoff ‘I Kissed a Girl!’ as part of its Pride Month programming in June.
‘I Kissed a Boy!’ follows 10 gay male contestants who must kiss potential matches before dating at an Italian villa setting. It will become available on June 15.
Disney has increasingly integrated Hulu and Disney+ streaming services while aggressively embracing LGBTQ+ representation in programming, politics and marketing in recent years.
However, CEO Bob Iger has vowed to scale back social messaging to appease investors amid financial losses for Disney in 2022 and 2023, including workplace cuts and failed films.
Still, LGBTQ+ content will remain a Pride Month focus on Hulu.