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Disney Still Billions in Hole 12 Years After Lucasfilm Purchase

via Disney Parks
This article was originally published at StateOfUnion.org. Publications approved for syndication have permission to republish this article, such as Microsoft News, Yahoo News, Newsbreak, UltimateNewswire and others. To learn more about syndication opportunities, visit About Us.

Disney is under scrutiny for claiming it has generated a 2.9 times return on its $4 billion purchase of Lucasfilm in 2012.

Using financial data from box office grosses and budgets, however, Forbes calculated Disney has actually lost over $3 billion thus far.

“The total net profits from Disney’s five Star Wars movies [is] $1.2 billion which is $2.8 billion short of the purchase price of Lucasfilm,” Forbes wrote.

The five Star Wars films together netted $1.2 billion in profit, far short of recouping the purchase price.

The streaming shows and theme parks also lost money.

Critics argued Disney has “woke-raped” the franchises, damaging their brands and alienating longtime fans.

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